Nov
22
2009
0

Learning about listing flat fee MLS made simple by watching our flat fee MLS videos

Learning about listing flat fee MLS is made simple by watching our flat fee MLS videos.

727-942-2929

site: www.getmoreoffers.com

By owners in Florida are choosing to list flat fee in the MLS because homeowners have less equity and need to save every penny possible.

ADDvantage®, Florida best flat fee MLS listing service, is growing in popularity because we offer so much service and marketing that it makes perfect sense to list your Florida home with the company that has earned your business.

Sellers need an advantage when competing in a buyer’s market trapped with short sales, REO/ bank owed properties and things might not improve for 5 years.
By owners need every possible opportunity to compete. Lower sales commissions would be an excellent start!

When listing flat fee in the MLS, sellers only offer a commission to buyer’s agents. They pay us one low flat fee of $349. For that fee, we list homes, condos, rentals or vacant land in the MLS and provide Internet marketing on hundreds of sites such as Homes.com, Realtor.com, Craigslist, getmoreoffers, MSN, Yahoo, AOL and the Bargain Network.

Listing flat fee in the MLS with ADDvantage® is smart because it saves by-owners 50% in commissions. This market is price driven market and the lower you list your property the more showings you will receive and ultimately more offers…our name is what we do…GetMoreOffers.com

ADDvantage® is your best choice in Florida to list flat fee in the MLS because we offer the best service starting each day at 8:00am and ending at 8:00pm, 7 days a week. No real estate company does this…ADDvantage® does this because we view real estate as a sales business where each call is treated as though it could be your sale. We have done this for six years now and continue to do so. We enjoy the best reputation in Florida of any full-service or discount real estate company.

Our sellers control every aspect of their listing using their own seller control panel….So changing price, commissions, increase marketing using Street Smart ADDvantage® Realtor Eblast is all seamless, 100% on-line and electronic.

Even Realtors trust ADDvantage® to list their client’s homes when they need MLS coverage outside their primary MLS area. Home owners, investors, builders and REO all use ADDvantage®.

Contact us:

727-942-2929

site: www.getmoreoffers.com

Jun
13
2009
2

Why our reputation with Miami Realtors helps you get more Realtors® showings

Over the past 5 years, our company has answered every call “live” from 8:00am-8:00pm… 7 days a week. Every Miami Realtor® that has called ADDvantage® seeking showing instructions has reached a human. They were given the exact showing instructions in the seller’s account. If locked boxed, they were given the code, of course, after they gave us their license number, email address, company name, show time and contact number. If owner occupied, then we pass along what ever the seller has informed us to do. 

When Realtors® are searching the MLS, the listing broker company name will appear. If this name triggers a positive experience for that Realtor®, they will not pass over the listing, even if that listing is limited service or flat fee. 

But, if that Realtor® recognizes a company that they associate with poor service because that flat fee or full-service Realtor® has not answered their phone, many Realtors® will not even bother to make a call to schedule a showing. 

Our commitment to excellence has earned ADDvantage® of Miami a reputation that can be your asset. When Realtors® see our name as the listing broker they remember ADDvantage® as the company that is always available. Our reputation makes listing your Miami property with us a true value. The reputation of the flat fee MLS service dictates how many Realtor® showings you will receive. 

Many by owners MLS sellers think getting listed in SE Florida MLS is all the one needs to get sold! But, if you knew the whole story you might think differently. Most flat fee MLS listing services in Florida don’t answer their phone reliably. They often have a recorded message that says, “Realtors, look in the MLS for seller’s phone number.” This is a horrible approach to the number ONE SALES FORCE, the Realtors®. This type of service results in a bad reputation with full-service buyer’s agents. If they see a listing from a company that has dis-serviced them, they may move on to another listing. 

Realtors® don’t love flat fee MLS brokers because they see us as competition for listings. Flat rate MLS sellers do not pay a listing commission which saves the by owner at least 50%. We know Realtors® already have a chip of their shoulder and have made them our allies. 

At ADDvantage®, we have done just that that 5 years in a row. We have answered every Realtor®call for showing instructions “live” from 8:00am-8:00pm 7 days a week. 

ADDvantage is also a “concierge” flat fee MLS service as many of our flat fee MLS plans blend in with other full-service listings. We offer more than just “traditional” self-represented flat fee MLS listings at ADDvantage®. 

ADDvantage® offers 2 hybrid-flat-fee-MLS listing plans where we represent the seller. One plan is called ADDvantage Plus™ and the other ADDvantage Success™. The only difference between these two flat rate plans is with “Plus,” the seller “works” all unrepresented buyer leads from Realtor.com and other sources in an effort to sell without paying any commission. With ADDvantage Success™, our local Miami agents work all “unrepresented buyers” to help you sell the home. With either plan, the seller only pays one commission which is typically 3%. Just one agent will be earning that commission. This saves the seller 50% and removes the hassle of working with buyers and writing the sales contract. 

These two hybrid plans, ADDvantage Plus™ and ADDvantage Success™, are also imputed into the MLS as an “Exclusive Right of Sale Listings” not “Exclusive Agency.” All full-service listing are designated in the MLS as “Exclusive Right of Sale Listings” and flat fee listings are “Exclusive Agency.” 

ADDvantage Plus™ and ADDvantage Success™ listings improve our overall image in the real estate community. With these plans we take all calls, schedule all showings and negotiate all offers right through closing. The seller benefits and we add more value to our already good reputation as a flat fee MLS concierge company. 

List your Miami home with the company that has earned the trust of Miami Realtors®, ADDvantage®.

305- 393-8138
 
 
 
 
 

 

May
28
2009
0

Why trust ADDvantage® to list your Miami home flat fee MLS?

The reason South Florida home owners consider using flat fee MLS to sell their property is they want to save 50% in real estate commissions, or possibly pay none, while still getting great service and Internet marketing.

But, there is a trust issue with most Miami home owners when dealing with Realtors®.

I am Keith Gordon, broker for flat fee MLS listing service ADDvantage®. I have been a member of the Coral Gables Board of Realtors® since 1996. I have been offering Florida residents honest real estate brokerage dealings for 25 years. You can trust my discount MLS brokerage firm ADDvantage® with your flat fee MLS listing as I have been licensed since 1984 in Florida and have never had a compliant!

Trust is always an issue when money is involved. Many Miami homeowners have limited faith or trust in Realtors®. This is one reasons by owners choose to list in the MLS without a traditional broker.

I find many of our clients even doubt our sincerity until they have listed and dealt personally with our staff and have experienced our easy to use yet sophisticated MLS listing software as well as witnessed our timely and professional MLS edits and overall customer support. Our company offers more service that 99% of all full-service Miami real estate firms!

There are three areas that I find Florida by owners have issues with:

1) Buyer leads are a hot topic with flat fee MLS home sellers. At ADDvantage®, our policy that has been effective, flawless and honest since we started ADDvantage® in 2005. Every buyer lead received by us from all sources such as Realtor.com, Homes.com and others websites are handled in real time from 8:00am-8:00pm 7 days a week. Between these hours, all emails and calls are answered by our staff and forwarded to our Miami flat fee MLS sellers by phone and/or email. Our relentless attention to all details has earned us the reputation in South Florida as the most trusted flat fee MLS service. All buyer leads are stored in the sellers control panel under “buyer leads” for easy retrieval.

2) The next point of trust is how Realtor.com and IDX feeds work. Most Miami by owners DO understand that no seller contact information is allowed to be published in Realtor.com. By rule, ONLY the listing broker’s number and name may appear. All Realtor® websites throughout Florida such as Remax.com get their MLS listing data from a feed called IDX. The IDX feed is generated from Realtor.com which means all websites that display MLS listings contain the listing brokers contact information, not the sellers. Therefore, sellers must implicitly trust their flat fee MLS broker to not mishandle buyer leads.

3) Offers from Realtors® are the next hot topic of trust. By owners do not want their offers going through the flat fee broker. They perceive the offer as theirs and would prefer that the flat fee broker never sees the offer or even being slightly involved in that part of the selling process. At ADDvantage®, we are facilitators of deals and would never impede the sale. We forward all offers in real time to the seller and call notifying them of the offer. We have never mishandled an offer in 5 years. Most offers do come through ADDvantage® because Realtors® often prefer the “listing broker” to forward their offer to the “self-represented” seller. Despite the fact that it is stated directly in the MLS to call seller for all showings which includes the seller’s phone number, it has been Realtor® protocol for 80 years to only deal with the listing broker. This also assists ADDvantage® with assuring the seller listing status is updated from “active” to “contract pending” in a timely manor…An MLS board requirement.

 

Trust remains an issue when someone is listing flat fee MLS or dealing with a “Realtor.” Miami by owners want to avoid paying any commission, if possible, or at worst case pay just 50% of the cost of a traditional listing. At ADDvantage®, we have earned our reputation as Miami, Florida’s hardest working and most trusted flat fee MLS broker because we have delivered more offers, more buyers leads and Realtor® feedback on all showings. We do this 7 days a week from 8:00am-8:00pm for 5 years in a row.

Call us anytime 1-877-232-9695 or check out our latest creative and effective flat fee MLS listing plan called ADDvantage Success.

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Apr
19
2009
0

Miami Flat Fee MLS Listing Service Introduces New Innovation…ADDvantage Success™

ADDvantage, a Miami flat fee MLS listing Service, introduces our newest flat rate innovation called ADDvantage Success™.

This unique listing plan has all the right features so you have the best opportunity to sell your Miami property without sacrificing full-service.

ADDvantage Success™ gives you every feature and marketing idea ADDvantage® has to offer at one low price affordable price of $499.

And, if one our of agents sells your home, we will refund the $499 upfront fee.

No matter who brings the offer, you will receive contract guidance and advice from one of Florida’s most experienced residential real estate brokers.

ADDvantage Success™ saves you 50% off a full-service listing because you only offer a commission to the buyer’s agent.

ADDvantage Success™ guarantees Miami home sellers the most comprehensive and powerful Internet marketing available.

Your home will be listed on important websites such as Homes.com Realtor.com, MSN Craigslist, Vast, Yahoo, Zillow, AOL Oodle, RSS feeds, IDX feeds and many more features to help u sell faster.

ADDvantage Success™ is now our most comprehensive flat fee MLS Miami listing plan that mimics a full service listing at half the costs.

Highlights of ADDvantage Success™

  • 9 month MLS listing in the SE Florida Regional MLS – Miami’s MLS. There are no strings attached…You can cancel anytime.
  • Agent Assure…We guarantee you’ll never miss a showing. Agent Assure® is our concierge showing service. We schedule all showings for so you only communicate with ADDvantage®….Not Realtors! We are here 7 days a week…Even Saturday and Sunday. Your exact customized showing instructions will be given to Realtors® and all appointments will be confirmed with you and an email sent for your records. ($199 value, free with ADDvantage Success™)
  • Feedback… Most sellers in Miami like feedback from showings. Our system sends an email to all Realtors that show your home requesting feedback. ($99 value, free with ADDvantage Success™)
  • Agent Activate…Local expertise. Our local agents have an advantage when it comes to selling your home. They know your home and you. They will act quickly and effectively to sell your home. If one of our agents is successful selling your property, we will REFUND your $499 at closing. Agent Activate® engages our best Miami agents or local affiliate to work buyer leads that requests a showing. Whether you live in Coral Gables, South Beach, South Miami, North Beach, Golden Beach, Doral, Weston, Sunny Isles, Homestead, Hibiscus or Star Island, we are ready and knowledgeable. You pay only the offered buyer’s agent commission which is typically set at 3%. As well, it’s 100% contract-to-close representation. Our agents work at half price of a full-service listing saving you 50%. We will pre-qualify buyers, show your property, write the offer, assist with financing, work with your title company or real estate lawyer and complete the closing. Having an agent negotiate with you often results in a higher sales price, a faster sale and less hassle.
  • Broker Assist… Advice 7 days a week. If an offer comes from outside buyer’s agent, ADDvantage’s® broker will consult, advise, review the contract, check for missing disclosures and assist in the closing. There will be a transaction fee of $395 at closing if this occurs. A $799 value)
  • Street Smart ADDvanatge®…Powerful and Effective Realtor eblast. Since 2005, ADDvantage® has been promoting properties by email that offer a 4% or greater commission. Twice a month, most local Miami Realtors® that live or work within 35 miles of your property will receive the eblast. Street Smart ADDvantage® is now the best read Realtor-to-Realtor email in Florida. (A $599 value, free with ADDvantage Success™).
  • Exclusive Right of Sale Listing in MLS, not an Exclusive Agency. At times, “by owner” listings are passed over because Realtors® perceive them as too much work. While there is a slight chance of this occurring, the cost saving of listing flat fee in the MLS far outweigh any possible lost showings. But, why loose a showing when there is a solution? List the property in the Miami MLS as an Exclusive Right of Sale Listing and not an Exclusive Agency (which is how all flat fee listing are inputted into the MLS). Because you will be represented by ADDvantage®, we input ADDvantage Success™ listings into the MLS as Exclusive Right of Sale listings. It is more professional, looks exactly like a full-service listing (because it is) and ensures more showings!.
  • Realtor.com Showcase…25 Pictures on Realtor.com. Realtor.com is the world’s most important real estate website. ($49 value, free with ADDvantage Success™)

Call us any time, 305-393-8138 or 1-877-232-9695

Feb
11
2009
0

Spring time is the best time to list in the MLS

Since 2000, I have been listing homes “flat fee” in the SE Florida MLS for hundreds of Miamians.

Times have changed in Miami and the climate for selling is not what is used to be. Like the days a Csonka, Kick and Morris, the hot real estate market is taking a breather…But, there are still deals going on and Realtors® (buyer’s agents) are working harder than ever to convert sales.

What Miami sellers need to be successful selling in today real estate market is the best of everything.

Like fishing, you need the right bait, the right boat, the right day and most of all, the right captain.

When listing in the MLS, choose wisely when it comes to the sale of your home. Get the right company to promote your South Beach Condo, or your Coral Gables estate.

ADDvantage® leads all Florida flat fee MLS services in the most important category of all…Service. Sure we market everywhere possible on the Internet such as MSN, yahoo, Zillow, Realtor.com, Homes.com, Vast, getmoreoffers.com and 100’s more. But, when these prospects email or call ADDvantage®, you are 100% guaranteed to get that lead (or offer) in real time…8:00am-8:00pm 7 days a week.

We are accountable to you. Unlike other Realtors® are may not return a calls to another Realtor® for days on end when seeking showing instructions, ADDvantage® will be there to give your “exact” showing instructions 7 days a week. We send an email and call (with ADDvantage Plus™ service) to make sure you don’t miss a showing.

Get that bait in the water and start fishing for your buyer. We will help…7 days a week.

List your Miami home flat fee MLS with the most reliable discount MLS broker in Florida…ADDvantage®.

1-877-232-9695 or 727-942-2929.

Aug
21
2008
0

Miami Flat Fee MLS Sellers should choose your South Florida flat rate MLS Broker Carefully

Choosing a flat fee MLS service in Miami is a very important decision. Flat fee MLS services vary greatly in South Florida and the more you know about them, in particular what’s said or what’s not said in their listing agreement, the better off you will be.

Miami-Dade residents should pay particularly close attention to three critical elements that should be in the MLS “listing agreement.”

The first critical element of a listing agreement would be who receives buyer leads from sources such as Homes.com and Realtor.com. These leads do not automatically go to the flat fee seller because no seller information is allowed in Realtor.com, therefore all leads go to the listing broker by default.

Traditional flat fee MLS means these leads should be forwarded to the flat fee seller. Not all Miami flat fee MLS brokers send these valuable buyer leads to their seller clients. Some even state this “disturbing” fact right in the listing agreement  (at the bottom) and some don’t mention anything about buyer leads. An articulate flat fee listing agreement would clearly state…

“all buyer leads from Realtor.com, Homes.com and other Internet advertising sources belong to the seller and will be forwarded by email.”

Without such protection in the listing agreement, these leads may never find their way to the seller. Instead, the listing broker may take these leads for his/her own agents or refer them out to another broker for a referral commission.

One of the biggest reasons why Miamians use flat fee MLS is for the opportunity to sell “FSBO” which means selling to an un-represented buyer from sources such as Realtor.com or Homes.com. If successful, the seller pays no real estate commission at all. Without buyer leads, the seller loses this benefit of listing flat fee.

At ADDvantage, a Miami flat fee MLS service, our flat fee clients sell 30% of their properties with no Realtor involved…see our sales statistics. Our 8:00am-8:00pm 7 day a week live phone support captures many leads. Nationally, 84% of all homes sold are sold by Realtors. At ADDvantage, Realtors sell only 70% of our homes.

The next important element to look for in a flat fee listing agreement would be the word “conditional withdrawal.”  This has to do with the seller’s right to cancel their flat fee listing at will. The words that a Miami seller wants to see in their listing agreement would be “unconditional withdrawal” which means the listing broker will remove the listing from the MLS and allow another broker to re-list the property immediately. The words “conditional withdrawal” mean the listing broker will “temporarily  suspend” the listing from being “seen” by other Realtors searching the MLS but no other broker can re-list the property until some further action is taken by the listing broker. The reason some brokers use this language in their listing agreements is because the broker wants is a “fee” or “penalty” from the seller for canceling the listing. This same ploy applies to full-service real estate companies as well. So, “conditional withdrawal” has to due with forcing a seller into paying a “cancellation fee.” The odd thing is flat fee is a “paid-in-advance service” so why would a flat fee service care if a seller wants to try a different broker? The answer is they are unscrupulous. 

The last critical component of the listing agreement has to do with the hours of operation, in particular, the hours that the flat fee broker answers the phone. The biggest misconception about listing flat fee in the MLS is that all calls go to the seller. Many sellers believe that the flat fee listing broker’s primary job is to list the property in the SE Florida MLS and make changes to the listing as requested by the seller. This is totally incorrect.

ADDvantage, a member of Greater Miami Association of Realtors and a flat fee MLS specialist, has fielded over 2890 calls from Realtors and buyers over the past 12 months. Our 12 hour work days make listing flat fee through ADDvantage a big benefit for sellers…8:00am-8:00pm 7 days. Why do so many Realtors call ADDvantage when it says in the MLS under “Realtor Remarks” to call seller directly for all showing requests. The reasons will surprise you…below are the top 10 sited reasons why Miami Realtors call ADDvantage…

Hello, I see a listing on Homes.com and can you tell me how much the seller is asking and when can see it?

 

Hi, I’m a Realtor with Remax in Miami and I don’t have the MLS listing sheet with me and I need to know if I can show the property at 1413 Sunset Harbour Drive #209 in South? Beach

 

Hello, I’, Mike Gordon from the South Miami Realty, you have a listing at 2101 Brickell Ave. #Unit 3002…can I show it at 2:30-3:30 on Friday?

 

Hello, I’m Bill Peterson from Sunset Realty in Miami, I showed your listing on 5425 Hammock Drive Coral Gables yesterday and would like to fax over an offer…what is your fax number?

 

Hey, Keith Gordon here, from ADDvantage in Coconut Grove, I have tried to reach the seller as instructed in the MLS for property 1145 San Pedro Avenue Coral Gables but I can’t reach them…can you assist me with showing instructions please.

 

Hi, it’s Bill Taylor of Century 21 in Miami, I need a seller’s disclosure statement on 5656 Pinetree Drive on Miami Beach, can you email me one please?

 

“Hi, it’s Oscar B. Smith from Coldwell Banker, do you know if the dock at 1145 San Pedro Avenue in Gables By the Sea, can handle a 65” Sun Seeker?

 

“Hello, my name is Mr. Romeriz of Pinecrest Realty in Pinecrest, Fl… I am presently in front of 720 South Mashta Drive Key Biscayne with my buyers. Can you assist me with showing instructions.

 

“I am running late to my appointment to show your listing at 1400 Pennsylvania Ave #apt 35 Miami Beach, would you so kind as to call the seller and let them know.”

 

“Hi, I’m Gilligan from Pembroke Pines Realty, I can’t find 1009 Gilligan’s Way. Can you direct me into this listing?

 

 

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